RESIDENTIAL ARCHITECTURE AND DESIGN FOR HOMES IN KENT, BEXLEY AND SURROUNDING AREAS
Thoughtful homes shaped around people, place, light and nature.
90 minutes · At your home or online · A practical first step
ABOUT THE PRACTICE
Design that starts with the home.
I design thoughtful homes rooted in place, light, nature and landscape. Rather than applying a fixed style, I respond to how people live — first understanding the existing building, then making calm, practical interventions that feel meaningful and enduring.
HOME DESIGN CONSULTATION
A 90-minute consultation for homeowners considering an extension, renovation or reconfiguration. We’ll look at your property, discuss what you’re trying to achieve, identify the main design opportunities and constraints, and outline sensible next steps. £195
SERVICES
Practical residential design, from first thoughts to clear next steps.
Extensions
Thoughtful additions that improve how your home works while strengthening its relationship with the garden and surrounding place.
Renovation & Refurbishment
Reworking existing spaces to create better light, circulation, flexibility and everyday living.
Residential Design
From early ideas and feasibility through design development, planning and technical information.
Design Consultation
A focused first conversation for homeowners who aren’t sure what is possible or where to begin.
HOW IT WORKS
01
Initial conversation
Tell me about your home, what isn’t working and what you’re hoping to achieve.
02
Design consultation
A focused session to understand the property and identify opportunities.
03
Developing the design
If you decide to proceed, we develop the appropriate level of design for your project.
04
Next steps
Planning, technical design and further architectural services can be discussed depending on the project.

Philosophy
A home should quietly improve how life feels.
I’m interested in the relationship between the spaces we live in and the way we experience everyday life — from natural light and connection to nature, to privacy, calm and the small routines that make a house feel like home.
ABOUT THE PRACTICE →
PROJECTS

01
COTTAGE EXTENSION
Pembrokeshire · Residential extension · Completed
VIEW PROJECT →

03
DESIGNING FOR RECOVERY
Research project · Wellbeing and architecture
VIEW PROJECT →
TEN PRINCIPLES

01 · WELLBEING

02 · NATURAL LIGHT

03 · NEURODIVERSITY

04 · CONNECTION TO NATURE

05 · REAL LIFE FIRST

06 · CALM & SIMPLICITY

07 · DESIGN FOR EVERYONE

08 · RESPECT WHAT EXISTS

09 · LONG TERM THINKING

10 · RESPOND TO PLACE
EXPLORE THE PRINCIPLES →
JOURNAL
Thinking through architecture, place and wellbeing.
01
WHY DESIGN FOR MENTAL HEALTH & WELLBEING?
Why design for mental health and wellbeing? For me, the question begins with recognising that architecture is experienced long before it is consciously understood. We feel whether a room is calm or uncomfortable, whether a space gives us privacy or makes us feel exposed, whether we want to stay or move on.
READ THE JOURNAL →


ABOUT
I’m Dan, the designer behind Dan Ash Design.
I’m interested in residential architecture and in creating homes that respond carefully to the people who live in them, the places they occupy and the everyday experiences that happen within them.
MORE ABOUT ME →
If you’re considering an extension, renovation, loft conversion or reconfiguration but aren’t sure where to start, let’s have a conversation.
Book a Home Design Consultation — £195
Get in touch